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Working on a pro bono basis, Landor Associates has created two distinct wayfinding systems for Great Ormond Street childrens’ Hospital (GOSH).

The first (which has already been implemented) sees each of the hospital’s six buildings take on a particular colour identity to make navigation through the various buildings easier. And the second, which has been specifically devised for the yet-to-be completed Llewelyn Davies Yeang designed Morgan Stanley Clinic Building (MSCB), is based on the natural world. A host of different animal characters will help visitors to the building find their way around, as well as put children at ease in the environment… read more

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